Model Service City program records, 1973-1974.

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Model Service City program records, 1973-1974.

http://www.worldcat.org/oclc/173491257

The Model Service City Program records consist of operational files including program organization notes, implementation records, correspondence, working papers, financial data, and analysis reports of service operations and sales from test dealers. The records include one 3/4" videotape distributed to dealers promoting the enhanced service program.

2.4 cubic ft.

The Henry Ford, Benson Ford Research Center

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SNAC Resource ID: 6921944

The Henry Ford, Benson Ford Research Center

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Ford motor company

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When Ford Motor Company was founded in 1903, Alexander Y. Malcolmson was elected the Company's first treasurer, but his assistant James Couzens actually managed financial functions. People holding the position of Ford Motor Company treasurer from 1903 to 1955 included Alexander Y. Malcolmson, 1903-1906; James J. Couzens, 1906-1915; Frank L. Klingensmith, 1915-1921; Edsel B Ford, 1921-1943; B. J. Craig, 1943-1946; and L. E. Briggs, 1946-1955. In 1903, the business office was in a small building o...

Ford Marketing Corporation

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Beginning in 1973, Ford Motor Company initiated a review of Ford and Lincoln-Mercury dealer services in an effort to create a customer service focused program that would also enhance dealer revenues. As part of this program, test markets and dealers were identified in Syracuse, New York and Tampa, Florida. The Model Service City program eventually incorporated dealer advertising programs, time studies, and personnel suggestions focusing on meeting the goals of the program. From the d...